Eden Park appoints Double H Agency

Rugby-inspired lifestyle brand Eden Park has hired Double H Agency as its new sales distributor in the UK. Double H Agency , the sister agency to TCA showroom, said it had “a very clear strategy” in order to place Eden Park in the UK.

It aims to target top menswear independents including John Anthony and Repertoire as well as key department stores including Selfridges, John Lewisand Harrods. President and founder of Eden Park Franck Mesnel said the appointment was “a natural move” for the development of the brand’s wholesale distribution.

He added: “Their expertise and knowledge of the market as well as their proactive approach towards the retailers were key arguments when establishing our strategy for the brand.” Eden Park’s spring 2014 collection will be available to buy from June 24 until mid-August.

Double H Agency represents several other men’s and women’s brands including Vicomte A from France, Mod Denim from Germany, Garcia Jeans from Holland and Redsoul.